Early in the life of a company, it is easy to look at the success that others are having and compare yourself to their success. The behaviour is reinforced when investors often use market comparables because it makes sense that companies in similar markets at similar stages should resemble other values of similar companies.
Startup magic is created, not found
Startup magic is created, not found
Startup magic is created, not found
Early in the life of a company, it is easy to look at the success that others are having and compare yourself to their success. The behaviour is reinforced when investors often use market comparables because it makes sense that companies in similar markets at similar stages should resemble other values of similar companies.